Expertise

• Executive coaching

  We firmly believe that the best leaders are strong, charismatic communicators known for their vision, discernment, ability to interact with others and the direct, clear and inspiring messages they deliver, as well as their distinctive and sincere voices. They are dialogue experts, orators and idea generators who are adept at using the Socratic method to persuade others.

  • Designing leadership campaign strategies
  • Writing strategic texts, speeches, sales pitches, strategic memos, Q&As, opinion pieces, prefaces, books, etc.
  • Preparing materials for internal and external use (PowerPoint presentations, interviews, round tables, etc.)
  • Providing training on public speaking and challenging communication scenarios (media training, Q&A sessions, sharing dialectical and situational intelligence tools)
  • Handling brand management and impact measurement (writing posts, managing accounts, implementing online presence strategies, building connections with influencers, measuring KPIs)
  • Developing and implementing influencer strategies
  • Setting up a shadow board (a hand-picked group of external individuals who work with leaders on strategic initiatives)
• One-to-one and team coaching

  We firmly believe that the best leaders ensure they and their teams receive training to enhance group performance. Being convincing is a skill that requires practice.

  • Providing support in relation to promotions and appointments (campaign strategies, communication strategies, vision statements, management)
  • Developing outreach strategies (networks, codes, understanding power dynamics, cultural differences and situational intelligence)
  • Helping leaders and teams enhance management and group performance
  • Co-developing and leading communities of managers to resolve operational issues and foster a culture of shared success
  • Enhancing leadership skills including charisma (working with people on being a source of inspiration internally and externally)
  • Improving situational intelligence skills (dialectical tools, the art of creating dialogue and overcoming conflict)
• Corporate Strategy

  We firmly believe that the best strategies are based on listening and regular communication with all stakeholders and opponents.

  Strategies that promote explanations, sharing and support are what bring about innovation and transformation. They make use of the “captatio benevolentiae” rhetoric technique of capturing the goodwill of the audience.

  • Assessing challenges (detecting strong and weak signals)
  • Helping design a corporate strategy and develop a road map with clear steps and KPIs
  • Circulating and rolling out the strategy at all levels of the company to ensure everybody understands it, buys into it and makes it a success
  • Designing leadership campaign strategies
  • Creating communication plans for leaders (advising them on their long‑term communication strategies)
  • Writing purpose statements
• Digital & New Media

  We firmly believe that leaders and their teams must maintain an active social media presence, create a community of followers, become their own content creators, and build their own digital ethos – i.e. their digital legitimacy, style and credibility. They need to be familiar with the media environment in which they operate to be able to communicate in an impactful manner.

  • Providing business intelligence solutions to leaders and companies
  • Developing and implementing social media influencer strategies
  • Providing digital communication training for platforms such as Microsoft Teams and Zoom
  • Managing social media accounts and writing posts, tweets, opinion pieces, etc.
  • Creating different types of digital content, e.g. newsletters and podcasts
• Crisis Management

  We firmly believe that although you cannot predict the future, you can plan for it. Good crisis management is about more than just processes and responsiveness – it also involves content strategies that resonate with all target audiences, as well as effective long-term internal and external communication strategies. Crisis management is about finding the right balance between “logos” (logic) and “pathos” (emotion).

  • Anticipating and monitoring risks, providing business intelligence solutions (company, competitors, social media, media image, employee surveys) and implementing tools and procedures
  • Assessing crises and (economic, ethical, legal, health and safety, environmental, reputational and psychosocial) challenges
  • Developing communication plans (objectives, procedures, schedules, players, spokespeople)
  • Writing communication kits (narratives or storytelling, Q&As, leaflets, speeches, videos, social media messages, WhatsApp groups, opinion pieces, etc.)
  • Providing support and coaching to management teams (helping senior management, executive and management committee members, regional managers, factory managers and other company spokespeople with effective internal and external communication)
  • Organising training sessions with journalists/dialectic specialists in preparation for speaking in front of challenging or openly hostile audiences (television and radio interviews, meetings with social partners, heated assemblies, controversial circumstances)
• M&A communication

  Mergers and acquisitions are coming under increased scrutiny from opinion leaders and can easily become fodder for media outlets. M&A communication should be informative and tell a story. We firmly believe in the merits of tailoring content to maximise audience reach. Polemics (derived from the Greek word “polemikos”, meaning “warlike” or “hostile”) must be avoided when building a shared culture.

  • Developing an internal and external communication plan
  • Highlighting the benefits to be gained from the merger/acquisition/transfer/spinoff internally and externally
  • Preparing Q&As for different target audiences
  • Coaching teams
  • Creating a narrative that sets the tone for the future and reassures stakeholders
• Internal communication and social dialogue

  We are convinced that internal communication is just as important as external communication, given that all employees are ambassadors and influencers. A culture of communication is something that needs to be nurtured and shaped. It is never too late to build collective intelligence, a dialectical art.

  • Conducting internal assessments with HR and management
  • Implementing tools to promote communication (management, suggestion boxes) and build a culture of openness and sharing
  • Communicating with social partners and all employees (social dialogue, leaflets, live chats, etc.)
  • Co-developing or leading communities of managers from different entities to resolve operational issues
  • Identifying and training company spokespeople
  • Addressing fake news and rumours (identifying the source, developing response strategies, building long-term communication strategies)
• Media training & other training opportunities

  We firmly believe that great leaders are made, not born. Leadership is a skill that can be honed and developed over time.

  • Offering public speaking training (focusing on posture, body language, voice projection, the art of debate, impact and leadership)
  • Tackling how to make pitches perfect (listening, concise language, phrasing, practice)
  • Enhancing writing skills (concise language, accurate word choice, eloquence, good grammar and punctuation)
  • Acting as facilitators and managers (preparing meetings, conferences and masterclasses, leading round tables and managing teams)
  • Teaching stress and time management techniques (identifying priorities, delegating tasks, taking a step back and letting go)
  • Focusing on improving assertiveness and communicational intelligence (authority, diplomacy, agility, strategic thinking, repartee, empathy, etc.)
• Responsible Communication

  Responsible communication is today a key concern, and a delicate exercise to pull off. How does one go from what one stands for to what one does ? How does one reconcile responsible communication with performance ? What are the golden rules to follow to communicate succesfully and in an engaged manner ? The challenge for any society is to create this affectio societatis (the will to come together) which is a catalyst for action.

  • Writing corporate purpose statements
  • Obtaining approval from the executive committee
  • Handling internal communication and providing training to help companies activate their purpose (ensuring all employees understand, like and act on it)
  • Leveraging communication to boost engagement (golden rules and pitfalls)
  • Handling external communication about the purpose and CSR initiatives